Not at all! You can still optimize your time to make dozens of YouTube shorts a week that are valuable and entertaining! Here are our tips: 1. Remember - all you need to monetize your channel and start making money as a creator is 1,000 subscribers and 4,000 watch hours.īut what if you don't have the time or budget to create custom YouTube videos? Are you doomed? They're also a great way to promote your channel and can even lead to monetization if you're not there yet. YouTube Shorts are effective at engaging your audience, driving traffic to your website, and building your brand. YouTube Shorts Strategies for Fast Growth It's still necessary to make viral Shorts or have a strong YouTube resume to secure brand deals and sponsorships. Our clients are seeing an average of $0.09 per 1,000 views. While monetizing YouTube Shorts is easier than ever before, it's still challenging to make significant money from Shorts. Overall, monetizing creators keep 45% of their revenue share from the creator pool. If no music tracks are used, creators keep all revenue from their share of the creator pool. If they only use one music track, revenue is split 50/50 between the creator and the music publisher. If a creator uses two music tracks in a Short, 66% of revenue goes to music publishers, and 33% goes to the creator. In terms of revenue sharing, music publishers receive a portion of all Shorts revenue based on how often their intellectual property is used within Shorts. There is a 45-55% revenue split with content creators!! The amount a creator can make from Shorts is based on the number of views, geographical location, and how many music tracks are used in the Shorts. More Moneyĭid we mention that you can also turn on monetization on YouTube Shorts? Yup! You can have YouTube ads run on shorts and increase your channel revenue. Because of the quantity of content and constant user engagement, you get from shorts, you can scale 5x faster than with long-form videos. The second benefit of YouTube Shorts is that they can help grow your subscriber base really quickly. This means more money in your pocket! If you've been publishing long-form videos to your channel and are monetized (congratulations!), then you know how important it is to get as many views as possible in order to earn money from ads on your channel. So, what does this mean for you as a content creator? More ViewsĪs I mentioned earlier, one of the main benefits of YouTube Shorts is that they can increase your video views. This is a game changer for YouTubers because their content can be promoted to new viewers every single time a short is published. Because of the high stakes, YouTube's algorithm is rewarding creators by pushing Shorts content to hundreds of thousands of potential subscribers every day. Like most tech giants, YouTube is competing for users' attention with YouTube Shorts. After all, the ideal video length is between 15-30 seconds long! What are the Benefits of YouTube Shorts By keeping it short, you can keep the average attention span engaged for longer. The difference between a short and a full-length video is that they're more concise and very focused on one idea or topic. They're shot in a vertical format and are primarily meant to entertain and capture a viewer's attention quickly. Shorts are less than 60 seconds long and comparable to TikTok videos or Instagram reels. They are mobile-first, like TikTok, but are accessible from any screen. They are short, shareable videos that you can use to promote your channel or brand. YouTube Shorts are a new way to tell stories on YouTube.
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